Several months ago I was at an event and Tom Hogarty (Adobe's Lightroom Product Manager) walks up to me and says "let's replace that Nikon camera strap with this one." He hands me an Adobe Lightroom branded strap. It has the Adobe logo on one side and the Lightroom logo on the other. I thought, "cool!". I immediately switched straps and have used that one on my smaller travel bodies ever since. I can not believe the number of emails and comments I get asking…..not where do I get an Adobe/Lightroom strap, but "who makes that strap it looks comfortable?"
I get logo'd items all the time and rarely do I think "hmm, I wonder who makes this?" This is definitely the case with this strap. Yes it is comfortable! However, not once did I ever think about who makes it?
It's by OP Tech USA
I took a few minutes to look to see who makes it and it turns out it's by OP Tech USA. I'd never heard of the company before so I went to their site and found that they have tons of straps! It actually took me a few minutes to find the right one. It turns out it's the "Superclassic 3/8".
The mystery is solved. 🙂 You can check it out ON SALE here.